Decoding High Car Prices: The Scarcity of Affordable Models
For many Americans, owning a new car under $20,000 has become a thing of the past. As entry-level models disappear from dealer lots, the average cost of a new vehicle has skyrocketed, leaving lower-income buyers with fewer options and reshaping the automotive landscape.In 2024, US shoppers could still find a small selection of vehicles listed for under $20,000, but today not a single new model falls beneath that price point. Recent estimates from Kelley Blue Book indicate that buyers paid an average of $50,326 for a new car in December 2025, setting a new record, while Edmunds reported a slightly…
